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About

About Me

A closer look at the person behind the work.

Over the last eight years, I have worked across brand systems, SaaS dashboards, portfolio platforms, and launch campaigns for product-led companies. My practice sits between product design, storytelling, and frontend execution, which means the final experience keeps its visual intent all the way to production.

Name

Lina Kassir

Role

Product Designer & Frontend Developer

Experience

10+ years

Location

Barcelona, Spain

Email

hello@linakassir.com

Phone

+34 623 481 902

Core Skills

Product StrategyAdvancedUI SystemsExpertMotion DirectionAdvancedNext.jsAdvancedCreative FrontendAdvancedContent ArchitectureExpert

Services

What I Do

Focused offerings designed for ambitious product teams.

Service 01

Product Design Direction

From concept framing to shipping detail, I define the visual and interaction direction for products that need clarity, depth, and trust.

Service 02

Design Systems

I create systems that help teams move faster without flattening the product voice, including tokens, UI patterns, governance, and documentation.

Service 03

Frontend Execution

I translate high-fidelity concepts into production-ready interfaces with a strong eye for motion, typography, hierarchy, and responsive behavior.

Experience

Selected roles across product, design, and engineering.

Lead Product Designer

Northstar Labs

Mar 2022 - Present

Led the product design system across analytics, onboarding, and reporting, partnering with engineering to ship a more cohesive enterprise experience.

Senior Product Designer

Verse Studio

Feb 2019 - Feb 2022

Designed web experiences for creative businesses, balancing brand storytelling with usability, conversion, and component reusability.

Designer & Frontend Consultant

Independent Practice

Jan 2016 - Jan 2019

Worked with startup founders and creative teams on editorial landing pages, portfolio systems, and product launch experiences.

Languages

Arabic

Native

English

Fluent

Spanish

Professional

Projects

Featured Projects

Selected launches, products, and experiments worth a closer look.

Project

Atelier Commerce

3 Shots

A premium commerce platform redesign focused on editorial storytelling, faster discovery, and stronger conversion across mobile and desktop.

1 / 3

Project

Northstar OS

1 Shots

A design system and analytics workspace for an early-stage SaaS product, built to unify reporting, experimentation, and onboarding.

1 / 1

Project

Verve Studio

2 Shots

A portfolio publishing experience for independent creatives, combining modular storytelling blocks with a flexible project gallery.

1 / 2

https://wa.me/34623481902

Education

Academic foundation and training that shaped the craft.

Master of Interaction Design

Elisava School of Design and Engineering

2015 - 2016

Digital Products & Interfaces

Focused on product strategy, service flows, systems thinking, and the craft of interface design across web and mobile platforms.

Bachelor of Graphic Design

American University of Beirut

2011 - 2015

Visual Communication

Built a foundation in editorial composition, typography, brand identity, and storytelling through digital and print systems.

Contact

Contact Me

Reach out directly for collaborations or inquiries.

Email

hello@linakassir.com

Phone

+34 623 481 902

Scroll preview

Availablestandard

Ivory

A light editorial template with extra breathing room and polish.

Portfolio - Barcelona, Spain

LinaKassir

Product Designer & Frontend Developer

Design systems, launch stories, and polished product experiences.

About

About Me

A closer look at the person behind the work.

Over the last eight years, I have worked across brand systems, SaaS dashboards, portfolio platforms, and launch campaigns for product-led companies. My practice sits between product design, storytelling, and frontend execution, which means the final experience keeps its visual intent all the way to production.

Core Skills

Product StrategyAdvancedUI SystemsExpertMotion DirectionAdvancedNext.jsAdvancedCreative FrontendAdvancedContent ArchitectureExpert

NameLina Kassir

RoleProduct Designer & Frontend Developer

Experience10+ years

LocationBarcelona, Spain

Emailhello@linakassir.com

Phone+34 623 481 902

Services

What I Do

Focused offerings designed for ambitious product teams.

01

Product Design Direction

From concept framing to shipping detail, I define the visual and interaction direction for products that need clarity, depth, and trust.

02

Design Systems

I create systems that help teams move faster without flattening the product voice, including tokens, UI patterns, governance, and documentation.

03

Frontend Execution

I translate high-fidelity concepts into production-ready interfaces with a strong eye for motion, typography, hierarchy, and responsive behavior.

Experience

Selected roles across product, design, and engineering.

Lead Product Designer

Northstar Labs

Mar 2022 - Present

Led the product design system across analytics, onboarding, and reporting, partnering with engineering to ship a more cohesive enterprise experience.

Senior Product Designer

Verse Studio

Feb 2019 - Feb 2022

Designed web experiences for creative businesses, balancing brand storytelling with usability, conversion, and component reusability.

Designer & Frontend Consultant

Independent Practice

Jan 2016 - Jan 2019

Worked with startup founders and creative teams on editorial landing pages, portfolio systems, and product launch experiences.

Languages

ArabicNative

EnglishFluent

SpanishProfessional

Projects

Featured Projects

Selected launches, products, and experiments worth a closer look.

1 / 3

Project - 3 shots

Atelier Commerce

A premium commerce platform redesign focused on editorial storytelling, faster discovery, and stronger conversion across mobile and desktop.

1 / 1

Project - 1 shot

Northstar OS

A design system and analytics workspace for an early-stage SaaS product, built to unify reporting, experimentation, and onboarding.

1 / 2

Project - 2 shots

Verve Studio

A portfolio publishing experience for independent creatives, combining modular storytelling blocks with a flexible project gallery.

Emailhello@linakassir.com Phone+34 623 481 902 WhatsApphttps://wa.me/34623481902

Education

Academic foundation and training that shaped the craft.

Master of Interaction Design

Elisava School of Design and Engineering

2015 - 2016

Digital Products & Interfaces

Focused on product strategy, service flows, systems thinking, and the craft of interface design across web and mobile platforms.

Bachelor of Graphic Design

American University of Beirut

2011 - 2015

Visual Communication

Built a foundation in editorial composition, typography, brand identity, and storytelling through digital and print systems.

Contact

Contact Me

Reach out directly for collaborations or inquiries.

Scroll preview

Availableivory

Ember

A bold template built to highlight work, credibility, and momentum.

Barcelona, Spain

Lina Kassir

Product Designer & Frontend Developer

Design systems, launch stories, and polished product experiences.

@lina-kassir

About Me

About Me

A closer look at the person behind the work.

Over the last eight years, I have worked across brand systems, SaaS dashboards, portfolio platforms, and launch campaigns for product-led companies. My practice sits between product design, storytelling, and frontend execution, which means the final experience keeps its visual intent all the way to production.

Core Skills

Product StrategyAdvanced

UI SystemsExpert

Motion DirectionAdvanced

Next.jsAdvanced

Creative FrontendAdvanced

Content ArchitectureExpert

Name

Lina Kassir

Role

Product Designer & Frontend Developer

Experience

10+ years

Location

Barcelona, Spain

Email

hello@linakassir.com

Phone

+34 623 481 902

What I Do

What I Do

Focused offerings designed for ambitious product teams.

Service 01

Product Design Direction

From concept framing to shipping detail, I define the visual and interaction direction for products that need clarity, depth, and trust.

Service 02

Design Systems

I create systems that help teams move faster without flattening the product voice, including tokens, UI patterns, governance, and documentation.

Service 03

Frontend Execution

I translate high-fidelity concepts into production-ready interfaces with a strong eye for motion, typography, hierarchy, and responsive behavior.

Experience

Experience

Selected roles across product, design, and engineering.

Mar 2022 - Present

Lead Product Designer

Northstar Labs

Led the product design system across analytics, onboarding, and reporting, partnering with engineering to ship a more cohesive enterprise experience.

Feb 2019 - Feb 2022

Senior Product Designer

Verse Studio

Designed web experiences for creative businesses, balancing brand storytelling with usability, conversion, and component reusability.

Jan 2016 - Jan 2019

Designer & Frontend Consultant

Independent Practice

Worked with startup founders and creative teams on editorial landing pages, portfolio systems, and product launch experiences.

Languages

ArabicNative

EnglishFluent

SpanishProfessional

Featured Projects

Featured Projects

Selected launches, products, and experiments worth a closer look.

1 / 3

Project

Atelier Commerce

3 shots

A premium commerce platform redesign focused on editorial storytelling, faster discovery, and stronger conversion across mobile and desktop.

1 / 1

Project

Northstar OS

1 shot

A design system and analytics workspace for an early-stage SaaS product, built to unify reporting, experimentation, and onboarding.

1 / 2

Project

Verve Studio

2 shots

A portfolio publishing experience for independent creatives, combining modular storytelling blocks with a flexible project gallery.

https://wa.me/34623481902

Education

Education

Academic foundation and training that shaped the craft.

Master of Interaction Design

Elisava School of Design and Engineering

2015 - 2016

Digital Products & Interfaces

Focused on product strategy, service flows, systems thinking, and the craft of interface design across web and mobile platforms.

Bachelor of Graphic Design

American University of Beirut

2011 - 2015

Visual Communication

Built a foundation in editorial composition, typography, brand identity, and storytelling through digital and print systems.

Contact Me

Contact Me

Reach out directly for collaborations or inquiries.

Email

hello@linakassir.com

Phone

+34 623 481 902

WhatsApp

Scroll preview

Availableember

Prism

A cinematic dark editorial template with poster-scale project storytelling.

Location

Barcelona, Spain

Focus

Available

@lina-kassir · Barcelona, Spain

Lina
Kassir

Product Designer & Frontend Developer

I partner with ambitious teams to turn product strategy into crisp, editorial digital experiences that feel thoughtful at every touchpoint.

3

Launches

3

Capabilities

5

Milestones

About

A closer look at the person behind the work.

Over the last eight years, I have worked across brand systems, SaaS dashboards, portfolio platforms, and launch campaigns for product-led companies. My practice sits between product design, storytelling, and frontend execution, which means the final experience keeps its visual intent all the way to production.

Information

NameLina Kassir

RoleProduct Designer & Frontend Developer

Experience10+ years

LocationBarcelona, Spain

Emailhello@linakassir.com

Phone+34 623 481 902

Skills

Product StrategyAdvancedUI SystemsExpertMotion DirectionAdvancedNext.jsAdvancedCreative FrontendAdvancedContent ArchitectureExpert

What I Do

Focused offerings shaped for ambitious product teams.

Design direction, interface systems, and product execution that feel composed all the way to launch.

01
Product Design Direction
From concept framing to shipping detail, I define the visual and interaction direction for products that need clarity, depth, and trust.

02
Design Systems
I create systems that help teams move faster without flattening the product voice, including tokens, UI patterns, governance, and documentation.

03
Frontend Execution
I translate high-fidelity concepts into production-ready interfaces with a strong eye for motion, typography, hierarchy, and responsive behavior.

Experience

Recent roles and operating contexts.

Lead Product Designer

Northstar Labs · Mar 2022 - Present

Led the product design system across analytics, onboarding, and reporting, partnering with engineering to ship a more cohesive enterprise experience.

Senior Product Designer

Verse Studio · Feb 2019 - Feb 2022

Designed web experiences for creative businesses, balancing brand storytelling with usability, conversion, and component reusability.

Designer & Frontend Consultant

Independent Practice · Jan 2016 - Jan 2019

Worked with startup founders and creative teams on editorial landing pages, portfolio systems, and product launch experiences.

Education

Learning paths that shaped the craft.

Master of Interaction Design

Elisava School of Design and Engineering · 2015 - 2016

Digital Products & Interfaces

Focused on product strategy, service flows, systems thinking, and the craft of interface design across web and mobile platforms.

Bachelor of Graphic Design

American University of Beirut · 2011 - 2015

Visual Communication

Built a foundation in editorial composition, typography, brand identity, and storytelling through digital and print systems.

Languages

ArabicNative

EnglishFluent

SpanishProfessional

Projects

Full-bleed work stories with room to inspect the details.

Each project supports multiple images, inline browsing, and an expanded full-screen view.

1 / 3

Project · 3 shots

Atelier Commerce

A premium commerce platform redesign focused on editorial storytelling, faster discovery, and stronger conversion across mobile and desktop.

1 / 1

Project · 1 shot

Northstar OS

A design system and analytics workspace for an early-stage SaaS product, built to unify reporting, experimentation, and onboarding.

1 / 2

Project · 2 shots

Verve Studio

A portfolio publishing experience for independent creatives, combining modular storytelling blocks with a flexible project gallery.

Contact

Reach out when the next launch needs precision and atmosphere.

Use the direct channels below if you want to talk through a product, a portfolio refresh, or a carefully shaped launch page.

Scroll preview

Availableprism

Aurora

A cool, luminous portfolio direction with layered glass surfaces and calm depth.

Barcelona, Spain · Product portfolio

Lina Kassir

Product Designer & Frontend Developer

I partner with ambitious teams to turn product strategy into crisp, editorial digital experiences that feel thoughtful at every touchpoint.

3

Projects

3

Services

5

Highlights

NameLina Kassir

RoleProduct Designer & Frontend Developer

Experience10+ years

LocationBarcelona, Spain

About

Calm surfaces, structured systems, and launch-ready execution.

Over the last eight years, I have worked across brand systems, SaaS dashboards, portfolio platforms, and launch campaigns for product-led companies. My practice sits between product design, storytelling, and frontend execution, which means the final experience keeps its visual intent all the way to production.

Skills

Product StrategyUI SystemsMotion DirectionNext.jsCreative FrontendContent Architecture

What I Do

Focused offerings presented through layered, readable systems.

The same structure that supports product direction also shapes how the portfolio itself communicates capability.

01

Product Design Direction

From concept framing to shipping detail, I define the visual and interaction direction for products that need clarity, depth, and trust.

02

Design Systems

I create systems that help teams move faster without flattening the product voice, including tokens, UI patterns, governance, and documentation.

03

Frontend Execution

I translate high-fidelity concepts into production-ready interfaces with a strong eye for motion, typography, hierarchy, and responsive behavior.

Experience

Roles, responsibilities, and product contexts.

Lead Product Designer

Northstar Labs · Mar 2022 - Present

Led the product design system across analytics, onboarding, and reporting, partnering with engineering to ship a more cohesive enterprise experience.

Senior Product Designer

Verse Studio · Feb 2019 - Feb 2022

Designed web experiences for creative businesses, balancing brand storytelling with usability, conversion, and component reusability.

Designer & Frontend Consultant

Independent Practice · Jan 2016 - Jan 2019

Worked with startup founders and creative teams on editorial landing pages, portfolio systems, and product launch experiences.

Education

Academic and training layers.

Master of Interaction Design

Elisava School of Design and Engineering · 2015 - 2016

Digital Products & Interfaces

Bachelor of Graphic Design

American University of Beirut · 2011 - 2015

Visual Communication

Languages

ArabicNative

EnglishFluent

SpanishProfessional

Projects

Stacked showcase cards with live gallery interaction.

Browse multiple project images inline, then open the focused full-screen preview when you want to inspect details.

1 / 3

Project · 3 images

Atelier Commerce

A premium commerce platform redesign focused on editorial storytelling, faster discovery, and stronger conversion across mobile and desktop.

1 / 1

Project · 1 image

Northstar OS

A design system and analytics workspace for an early-stage SaaS product, built to unify reporting, experimentation, and onboarding.

1 / 2

Project · 2 images

Verve Studio

A portfolio publishing experience for independent creatives, combining modular storytelling blocks with a flexible project gallery.

Contact

Open a conversation while the context is still warm.

Use the direct channels below for product work, interface systems, launch pages, or a portfolio that needs sharper structure.

Scroll preview

Availableaurora

Inferno

A high-contrast template with heated gradients and assertive presentation.

Design systems, launch stories, and polished product experiences.

Lina Kassir

Barcelona, Spain

Product Designer & Frontend Developer

I partner with ambitious teams to turn product strategy into crisp, editorial digital experiences that feel thoughtful at every touchpoint.

NameLina Kassir

RoleProduct Designer & Frontend Developer

Experience10+ years

LocationBarcelona, Spain

Emailhello@linakassir.com

Phone+34 623 481 902

About

About

Over the last eight years, I have worked across brand systems, SaaS dashboards, portfolio platforms, and launch campaigns for product-led companies. My practice sits between product design, storytelling, and frontend execution, which means the final experience keeps its visual intent all the way to production.

Product StrategyAdvanced

UI SystemsExpert

Motion DirectionAdvanced

Next.jsAdvanced

Creative FrontendAdvanced

Content ArchitectureExpert

What I Do

What I Do

01

Product Design Direction

From concept framing to shipping detail, I define the visual and interaction direction for products that need clarity, depth, and trust.

02

Design Systems

I create systems that help teams move faster without flattening the product voice, including tokens, UI patterns, governance, and documentation.

03

Frontend Execution

I translate high-fidelity concepts into production-ready interfaces with a strong eye for motion, typography, hierarchy, and responsive behavior.

Experience

Experiences

Lead Product Designer

Northstar Labs · Mar 2022 - Present

Led the product design system across analytics, onboarding, and reporting, partnering with engineering to ship a more cohesive enterprise experience.

Senior Product Designer

Verse Studio · Feb 2019 - Feb 2022

Designed web experiences for creative businesses, balancing brand storytelling with usability, conversion, and component reusability.

Designer & Frontend Consultant

Independent Practice · Jan 2016 - Jan 2019

Worked with startup founders and creative teams on editorial landing pages, portfolio systems, and product launch experiences.

Education

Education

Master of Interaction Design

Elisava School of Design and Engineering · 2015 - 2016

Digital Products & Interfaces

Focused on product strategy, service flows, systems thinking, and the craft of interface design across web and mobile platforms.

Bachelor of Graphic Design

American University of Beirut · 2011 - 2015

Visual Communication

Built a foundation in editorial composition, typography, brand identity, and storytelling through digital and print systems.

Languages

ArabicNative

EnglishFluent

SpanishProfessional

Projects

Projects

1 / 3

3 shots

Atelier Commerce

A premium commerce platform redesign focused on editorial storytelling, faster discovery, and stronger conversion across mobile and desktop.

1 / 1

1 shot

Northstar OS

A design system and analytics workspace for an early-stage SaaS product, built to unify reporting, experimentation, and onboarding.

1 / 2

2 shots

Verve Studio

A portfolio publishing experience for independent creatives, combining modular storytelling blocks with a flexible project gallery.

Contact

Contact

Scroll preview

Availableinferno

Nebula

A cosmic interface with atmospheric motion, glow, and immersive depth.

Barcelona, Spain · nebula portfolio

Lina Kassir

Product Designer & Frontend Developer

I partner with ambitious teams to turn product strategy into crisp, editorial digital experiences that feel thoughtful at every touchpoint.

3

Projects

6

Skills

3

Experience

Name

Lina Kassir

Role

Product Designer & Frontend Developer

Experience

10+ years

Location

Barcelona, Spain

About

Built to feel immersive without losing structure.

Over the last eight years, I have worked across brand systems, SaaS dashboards, portfolio platforms, and launch campaigns for product-led companies. My practice sits between product design, storytelling, and frontend execution, which means the final experience keeps its visual intent all the way to production.

Skills

Product StrategyUI SystemsMotion DirectionNext.jsCreative FrontendContent Architecture

What I Do

Capabilities arranged like floating system modules.

01

Product Design Direction

From concept framing to shipping detail, I define the visual and interaction direction for products that need clarity, depth, and trust.

02

Design Systems

I create systems that help teams move faster without flattening the product voice, including tokens, UI patterns, governance, and documentation.

03

Frontend Execution

I translate high-fidelity concepts into production-ready interfaces with a strong eye for motion, typography, hierarchy, and responsive behavior.

Experience

Work shown as an orbit of roles and outcomes.

Lead Product Designer

Northstar Labs · Mar 2022 - Present

Led the product design system across analytics, onboarding, and reporting, partnering with engineering to ship a more cohesive enterprise experience.

Senior Product Designer

Verse Studio · Feb 2019 - Feb 2022

Designed web experiences for creative businesses, balancing brand storytelling with usability, conversion, and component reusability.

Designer & Frontend Consultant

Independent Practice · Jan 2016 - Jan 2019

Worked with startup founders and creative teams on editorial landing pages, portfolio systems, and product launch experiences.

Education

Learning arcs behind the visible output.

Master of Interaction Design

Elisava School of Design and Engineering · 2015 - 2016

Digital Products & Interfaces

Bachelor of Graphic Design

American University of Beirut · 2011 - 2015

Visual Communication

Languages

ArabicNative

EnglishFluent

SpanishProfessional

Projects

Gallery-ready project cards floating inside a cosmic surface.

Inline multi-image browsing works everywhere, and each image can open in a full-screen overlay without breaking the surrounding experience.

1 / 3

Project · 3 images

Atelier Commerce

A premium commerce platform redesign focused on editorial storytelling, faster discovery, and stronger conversion across mobile and desktop.

1 / 1

Project · 1 image

Northstar OS

A design system and analytics workspace for an early-stage SaaS product, built to unify reporting, experimentation, and onboarding.

1 / 2

Project · 2 images

Verve Studio

A portfolio publishing experience for independent creatives, combining modular storytelling blocks with a flexible project gallery.

Contact

Open a channel while the orbit still aligns.

Reach out for product design systems, interface execution, storytelling launches, or a portfolio that needs more atmosphere without losing clarity.

Book a strategy call View Projects

Scroll preview

Availablenebula

Flux

A luminous glass portfolio with electric gradients, layered motion, and high-energy presentation.

lina-kassir.folivo.dev

Design systems, launch stories, and polished product experiences.

LinaKassir

Product Designer & Frontend Developer

I partner with ambitious teams to turn product strategy into crisp, editorial digital experiences that feel thoughtful at every touchpoint.

3+

Roles

6

Skills

3

Projects

Barcelona, Spain

About Me

A closer look at the person behind the work.

Over the last eight years, I have worked across brand systems, SaaS dashboards, portfolio platforms, and launch campaigns for product-led companies. My practice sits between product design, storytelling, and frontend execution, which means the final experience keeps its visual intent all the way to production.

Details

Role

Product Designer & Frontend Developer

Location

Barcelona, Spain

Experience

10+ years

Handle

@lina-kassir

Email

hello@linakassir.com

Skills

Product StrategyAdvanced

UI SystemsExpert

Motion DirectionAdvanced

Next.jsAdvanced

Creative FrontendAdvanced

Content ArchitectureExpert

What I Do

Focused offerings designed for ambitious product teams.

Service 01

Product Design Direction

From concept framing to shipping detail, I define the visual and interaction direction for products that need clarity, depth, and trust.

Service 02

Design Systems

I create systems that help teams move faster without flattening the product voice, including tokens, UI patterns, governance, and documentation.

Service 03

Frontend Execution

I translate high-fidelity concepts into production-ready interfaces with a strong eye for motion, typography, hierarchy, and responsive behavior.

Experience

Selected roles across product, design, and engineering.

Mar 2022 - Present

Lead Product Designer

Northstar Labs

Led the product design system across analytics, onboarding, and reporting, partnering with engineering to ship a more cohesive enterprise experience.

Feb 2019 - Feb 2022

Senior Product Designer

Verse Studio

Designed web experiences for creative businesses, balancing brand storytelling with usability, conversion, and component reusability.

Jan 2016 - Jan 2019

Designer & Frontend Consultant

Independent Practice

Worked with startup founders and creative teams on editorial landing pages, portfolio systems, and product launch experiences.

Languages

ArabicNative

EnglishFluent

SpanishProfessional

Education

Master of Interaction Design

Elisava School of Design and Engineering

2015 - 2016

Digital Products & Interfaces

Bachelor of Graphic Design

American University of Beirut

2011 - 2015

Visual Communication

Projects

Featured Projects

Selected launches, products, and experiments worth a closer look.

3 images

Atelier Commerce

A premium commerce platform redesign focused on editorial storytelling, faster discovery, and stronger conversion across mobile and desktop.

1 image

Northstar OS

A design system and analytics workspace for an early-stage SaaS product, built to unify reporting, experimentation, and onboarding.

2 images

Verve Studio

A portfolio publishing experience for independent creatives, combining modular storytelling blocks with a flexible project gallery.

Emailhello@linakassir.com Phone+34 623 481 902 WhatsApphttps://wa.me/34623481902

Contact

Ready to build the future?

Use the channels below for collaborations, product work, and thoughtful digital launches.

Primary Call To Action

Book a strategy call

Keep the same setup flow while matching Flux’s glassy, cinematic visual language.

Book a strategy call View Projects

Scroll preview

Availableflux

Flux V2

An animated Flux evolution with live color themes, cinematic glass layers, and premium motion throughout the portfolio.

lina-kassir.folivo.dev

Design systems, launch stories, and polished product experiences.

LinaKassir

I partner with ambitious teams to turn product strategy into crisp, editorial digital experiences that feel thoughtful at every touchpoint.

0+

Roles

0

Core Skills

0

Projects

Barcelona, Spain

About Me

About Me

A closer look at the person behind the work.

Over the last eight years, I have worked across brand systems, SaaS dashboards, portfolio platforms, and launch campaigns for product-led companies. My practice sits between product design, storytelling, and frontend execution, which means the final experience keeps its visual intent all the way to production.

Details

Name

Lina Kassir

Role

Product Designer & Frontend Developer

Experience

10+ years

Location

Barcelona, Spain

Email

hello@linakassir.com

Phone

+34 623 481 902

Skills

Product Strategy

UI Systems

Motion Direction

Next.js

Creative Frontend

Content Architecture

What I Do

What I Do

Focused offerings designed for ambitious product teams.

01

Service 01

Product Design Direction

From concept framing to shipping detail, I define the visual and interaction direction for products that need clarity, depth, and trust.

02

Service 02

Design Systems

I create systems that help teams move faster without flattening the product voice, including tokens, UI patterns, governance, and documentation.

03

Service 03

Frontend Execution

I translate high-fidelity concepts into production-ready interfaces with a strong eye for motion, typography, hierarchy, and responsive behavior.

Experience

Experience

Selected roles across product, design, and engineering.

Mar 2022 - Present

Lead Product Designer

Northstar Labs

Led the product design system across analytics, onboarding, and reporting, partnering with engineering to ship a more cohesive enterprise experience.

Feb 2019 - Feb 2022

Senior Product Designer

Verse Studio

Designed web experiences for creative businesses, balancing brand storytelling with usability, conversion, and component reusability.

Jan 2016 - Jan 2019

Designer & Frontend Consultant

Independent Practice

Worked with startup founders and creative teams on editorial landing pages, portfolio systems, and product launch experiences.

Languages

ArabicNative

EnglishFluent

SpanishProfessional

Education

Master of Interaction Design

Elisava School of Design and Engineering

2015 - 2016

Digital Products & Interfaces

Bachelor of Graphic Design

American University of Beirut

2011 - 2015

Visual Communication

Featured Projects

Featured Projects

Selected launches, products, and experiments worth a closer look.

3 images

Atelier Commerce

A premium commerce platform redesign focused on editorial storytelling, faster discovery, and stronger conversion across mobile and desktop.

1 image

Northstar OS

A design system and analytics workspace for an early-stage SaaS product, built to unify reporting, experimentation, and onboarding.

2 images

Verve Studio

A portfolio publishing experience for independent creatives, combining modular storytelling blocks with a flexible project gallery.

Contact

Ready to build the future?

Use the channels below for collaborations, product work, and thoughtful digital launches.

Primary Call To Action

Book a strategy call

Flux V2 keeps the setup workflow intact while adding color systems, animated depth, and a more cinematic energy.

Book a strategy call Discover More

Scroll preview

Availableflux-v2

Velvet

A warm editorial template with plum tones, elegant typography, and cinematic project framing.

Design systems, launch stories, and polished product experiences.

Lina Kassir

Product Designer & Frontend Developer

Barcelona, Spain · lina-kassir.folivo.dev

Product StrategyUI SystemsMotion DirectionNext.jsCreative FrontendContent ArchitectureProduct StrategyUI SystemsMotion DirectionNext.jsCreative FrontendContent Architecture

About Me

A closer look at the person behind the work.

Over the last eight years, I have worked across brand systems, SaaS dashboards, portfolio platforms, and launch campaigns for product-led companies. My practice sits between product design, storytelling, and frontend execution, which means the final experience keeps its visual intent all the way to production.

Role

Product Designer & Frontend Developer

Location

Barcelona, Spain

Experience

10+ years

Email

hello@linakassir.com

Handle

@lina-kassir

What I Do

Focused offerings designed for ambitious product teams.

From concept framing to shipping detail, I define the visual and interaction direction for products that need clarity, depth, and trust.

I create systems that help teams move faster without flattening the product voice, including tokens, UI patterns, governance, and documentation.

I translate high-fidelity concepts into production-ready interfaces with a strong eye for motion, typography, hierarchy, and responsive behavior.

Experience

Selected roles across product, design, and engineering.

Mar 2022 - Present

Lead Product Designer

Northstar Labs

Led the product design system across analytics, onboarding, and reporting, partnering with engineering to ship a more cohesive enterprise experience.

Feb 2019 - Feb 2022

Senior Product Designer

Verse Studio

Designed web experiences for creative businesses, balancing brand storytelling with usability, conversion, and component reusability.

Jan 2016 - Jan 2019

Designer & Frontend Consultant

Independent Practice

Worked with startup founders and creative teams on editorial landing pages, portfolio systems, and product launch experiences.

Languages

Arabic

Native

English

Fluent

Spanish

Professional

Education

Master of Interaction Design2015 - 2016

Elisava School of Design and Engineering

Digital Products & Interfaces

Bachelor of Graphic Design2011 - 2015

American University of Beirut

Visual Communication

Projects

Featured Projects

Immersive case studies with rich screenshots, narrative framing, and clear action links.

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Project

Atelier Commerce

A premium commerce platform redesign focused on editorial storytelling, faster discovery, and stronger conversion across mobile and desktop.

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Project

Northstar OS

A design system and analytics workspace for an early-stage SaaS product, built to unify reporting, experimentation, and onboarding.

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Project

Verve Studio

A portfolio publishing experience for independent creatives, combining modular storytelling blocks with a flexible project gallery.

Let's create
something
beautiful.

Use the existing setup system, but present the final portfolio with Velvet's warmer editorial tone.